Counter Tobacco Podcast logoThe Counter Tobacco podcast is a pre-produced, interview and research-based podcast dedicated to the eight million people that die from tobacco-related causes each year. This podcast aims to highlight the role the tobacco industry’s influence at the point of sale plays in tobacco use and tobacco-related harm. Episodes range from in-depth profiles of the demographics most affected by commercial tobacco to stories rooted in the history of the industry’s marketing tactics to coverage of what’s being done today to counter tobacco sales and marketing in the retail environment.  

View the list of episodes below, or subscribe to the podcast on iTunes, Stitcher, Spotify, or LibSyn.

Counter Tobacco Podcast Episode 25: Endgame

Endgame strategies have been defined as, “initiatives designed to change/eliminate permanently the structural, political, and social dynamics that sustain the tobacco epidemic, in order to end it within a specific time,” and moving towards the endgame means, “moving beyond tobacco control (which assumes the continued presence of tobacco as a common, widely-available ordinary consumer product) … Read More

Counter Tobacco Podcast Episode 24: Equitable Enforcement in Commercial Tobacco Control Policy

In this episode, we talk with Natasha Phelps, a Lead Senior Staff Attorney at the Public Health Law Center, about the recent statement on “Decriminalizing Commercial Tobacco: Addressing Systemic Racism in the Enforcement of Commercial Tobacco Control” that was released last year by a consortium of public health organizations. We take a deeper dive into … Read More

Counter Tobacco Podcast Episode 23: The Tobacco Control Vaccine Booster

In this episode, we talk with Dr. Amanda Kong, one of the authors of a recent paper “Boosting the Tobacco Control Vaccine: recognizing the role of the retail environment in addressing tobacco use and disparities.” We discuss how key retail strategies, including addressing product availability, pricing and promotions, advertising and display, the minimum age of … Read More

Counter Tobacco Podcast Episode 22: Equity in Point-of-Sale Tobacco Control

This episode is all about working towards health equity with point-of-sale tobacco control. We discuss some of the drivers behind inequities in tobacco use and related morbidities and mortality, and how we can use a pro-equity approach to plan, implement, and enforce policies that allow all individuals and all communities a fair and just opportunity … Read More

Counter Tobacco Podcast Episode 21: On Your Radar – September Spotlight on Flavor Bans

‘On Your Radar’ is a new episode format designed to put the most relevant and recent news stories and research on countering tobacco product sales, promotions, and marketing in the retail environment on your radar. This episode spotlights flavor bans. From the West Coast (California) to the Midwest (Edina and Fridley, MN & Chicago, IL), … Read More

Counter Tobacco Podcast Episode 20: On Your Radar – August Part 2

“On Your Radar” is a new episode format, where we release two mini-episodes – one halfway through the month, one at the end of the month – that provide you with the most recent and relevant news stories and research on countering tobacco product sales, promotions, and marketing in the retail environment. Listen to Part … Read More

Counter Tobacco Podcast Episode 19: On Your Radar – August Part 1

“On Your Radar” is a new episode format, where we release two mini-episodes – one halfway through the month, one at the end of the month – that provide you with the most recent and relevant news stories and research on countering tobacco product sales, promotions, and marketing in the retail environment. Listen to Part … Read More

Counter Tobacco Podcast Episode 18: Heated Tobacco Products

This episode is designed to answer all your questions about heated tobacco products, or as the industry refers to them, “heat-not-burn” products. This episode covers their design and safety, assesses their marketing and current regulation, examines a bit of the newer research and literature on the products, explains the FDA’s ‘modified risk’ label authorization for … Read More

Counter Tobacco Podcast Episode 17: ‘Authentic Voices’ – An Interview with Shaun Pryor

This episode is the first in what we hope will be a new series called, ‘Authentic Voices’, where we speak with individuals in communities across the US to hear how their lived experiences and interactions in the retail environment impacted their journey with tobacco. In this episode, we speak with Shaun Pryor, a Chicago-native and … Read More

Counter Tobacco Podcast Episode 16: Tobacco-Free Pharmacies

Pharmacies are licensed healthcare facilities uniquely positioned to provide healthcare services and health advice directly to community members across the US. Yet, many pharmacies still widely promote and sell tobacco products, the leading cause of preventable disease and death in this country. This episode focuses entirely on tobacco-free pharmacies. We’ll hone in on evidence-backed research, … Read More

Counter Tobacco Podcast Episode 15: Tobacco Retailer Licensing

Tobacco retail licenses (TRLs) are one of the most lasting and effective strategies in tobacco control. In addition to letting states and localities know who is selling tobacco, licensing is an evidence-based way to reduce tobacco use; it also offers a versatile regulatory platform that allows jurisdictions to implement additional policies that can further reduce … Read More

Counter Tobacco Podcast Episode 14: The Tobacco Industry’s Targeting of Low SES Communities

The tobacco industry spends over $9 billion dollars each year marketing cigarettes and smokeless tobacco in the United States. This episode dives into the ways in which the industry allocates this exorbitant amount of money to target communities of low socioeconomic status, and examines how the industry’s manipulative tactics impact disparities in tobacco use and … Read More

Counter Tobacco Podcast Episode 13: A Look at the Federal Flavor Ban & Tobacco 21

Over the past few months, we’ve seen a lot of changes to the regulatory environment surrounding tobacco products. This episode highlights the new federal flavor ban and Tobacco 21 law, as well as what some states and local jurisdictions have done to advance tobacco control and what your locality could do to support strong tobacco control. Listen … Read More

Counter Tobacco Podcast Episode 12: Counter Tools’ Executive Director Maria Julian & Her Vision of the Future

In this episode, we speak with Counter Tools’ new Executive Director, Maria Julian. Learn about her visions for the future of Counter Tools and Counter Tobacco.org and hear what she thinks we should be on the lookout for in tobacco control this upcoming year. Listen below, on iTunes, or on LibSyn.   Transcript for the … Read More

Counter Tobacco Podcast Episode 11: Hookah Tobacco at the Point of Sale

In this episode, we take a closer look at hookah. Learn about general trends in hookah tobacco use, hookah industry marketing and promotional strategies at the point of sale and point of consumption, examples of current state and local-level regulations, and point-of-sale policy options. Listen below, on iTunes, or LibSyn.  Transcript for the episode can … Read More

Counter Tobacco Podcast Episode 10: Tobacco 21

In this episode, we interview Katherine Ungar, Executive Director of the Preventing Tobacco Addiction Foundation. Learn about how interest in policies raising the minimum legal sales age to 21 (or “Tobacco 21” policies) has grown in the US, what makes a strong Tobacco 21 policy, and pitfalls to avoid. We discuss the federal Tobacco 21 … Read More

Counter Tobacco Podcast Episode 9 – Tobacco and America: Yesterday, Today, and Tomorrow

In this episode, we talk with Jake Wilson, a junior and statistics major at the University of North Carolina at Chapel Hill, who has been taking a service-learning course titled “Tobacco and America,” which “examines the complex significances of tobacco—a plant of great local importance to North Carolina—by placing it in a variety of historical, … Read More

On the Counter Tobacco Podcast: Interview with Dr. Melissa Little on POS Tobacco and the Military

As a follow-up to our webinar on the Intersection of POS Tobacco Use and the Military, we had the privilege of talking to Dr. Melissa Little, Assistant Professor in the Department of Public Health Sciences at the University of Virginia. Dr. Little’s work centers around military populations and she is currently the head of a … Read More

Counter Tobacco Podcast Episode 6: African-American Tobacco Use and Industry Targeting

On this episode of the Counter Tobacco Podcast, we continue our discussion at how different aspects of people’s lives are used by Big Tobacco and ultimately, how we can stop their influence from further spreading.  Today’s episode focuses on African-American Tobacco Use and Industry Targeting. Listen below, on SoundCloud, or on iTunes.   Sources The … Read More

Counter Tobacco Podcast Episode 5: LGBTQ Tobacco Use

On this episode of the Counter Tobacco Podcast, we begin our discussion at how different aspects of people’s lives are used by big tobacco and ultimately, how we can stop their influence from further spreading, particularly at the point of sale.  We begin with the LGBTQ community.   Sources The Role of the Media in … Read More

Counter Tobacco Podcast Episode 4: Vaping

There’s a new product in town and it’s certainly becoming popular. This episode of the Counter Tobacco podcast explores the new trend of vaping, including how e-cigarettes work and who exactly is using them, and what regulations they are (or are not) subject to so far. Listen below, on SoundCloud, or download from iTunes.   … Read More

Counter Tobacco Podcast Episode 3: Tobacco’s Replacement Smokers

This episode of the Counter Tobacco podcast continues our previous discussion on how the tobacco industry views young people as “replacement smokers”, including some of the tactics they use to recruit them to their side. Listen below, on SoundCloud, or iTunes.   Sources The Role of the Media in Promoting and Reducing Tobacco Use Stores Near … Read More

Counter Tobacco Podcast Episode 2:  National Tobacco Prevention Campaigns

Episode 2:  National Tobacco Prevention Campaigns The war on tobacco rages on.  So who’s on our side? This episode of the Counter Tobacco podcast explores some of the national tobacco prevention campaigns going on right now, as well as the most infamous public service announcement of all time. Listen below or download the episode from … Read More

Introducing the Counter Tobacco Podcast! Episode 1: The War in the Store

The Counter Tobacco Podcast is a pre-produced, interview and research-based podcast dedicated to the six million people that die from tobacco related causes each year worldwide. There are so many reasons why someone picks up their first cigarette and this podcast aims to highlight that and more. Episodes will range from in-depth profiles of the … Read More

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