• Wall of Marlboro cigarette packs

    Every day the tobacco industry spends $25 million on advertising and marketing

  • Marlboro pack of cigarettes being purchased

    The Point of Sale Report to the Nation Estimated 300,000 retailers sold ENDS (electronic nicotine delivery systems) in the U.S.

  • A Truth Initiative Report Revealed 79% of pharmacies still sold tobacco products

  • In the U.S. there are 28 times MORE TOBACCO RETAILERS THAN STARBUCKS (POS REPORT TO THE NATION)

  • Powerwall

    Counties that performed retail tobacco assessments were 6x as likely to adopt POS policies than those that had not

COUNTERTOBACCO.ORG IS THE FIRST COMPREHENSIVE RESOURCE FOR LOCAL, STATE, AND FEDERAL ORGANIZATIONS WORKING TO COUNTERACT COMMERCIAL TOBACCO PRODUCT SALES AND MARKETING AT THE POINT OF SALE.

Recent News

Upcoming Premarket Review Deadline for the FDA

September 9, 2021 is the date by which the FDA is supposed to be done reviewing tobacco product applications for premarket review, and it is the date after which products without an affirmative marketing order resulting from FDA ... Read More

August 2021 News and Research Roundup

Welcome to CounterTobacco.org's "News and Research Roundup!" Each month we post a summary of the latest research, reports, and news stories on counteracting tobacco product sales and marketing at the point of sale (POS). Keeping up with what's happening in ... Read More

 

vaping-concert IMG_20210711_081438 store-window-2 The-new-power-wall-2 LDs-and-Little-Bites-5-26-21 20210607_104538 20210607_104409 Vanderburgh-County-Picture photo-3-1_DinwiddieVA hookah_photo-2-1 Simran-Petro-New-Paris Friendly-Express-Mart-New-Paris-6

The War in the Store

A ‘War in the Store’ Started Twenty Years Ago, and the battle still rages on…WarInStore Composite 2 JPG

Tobacco companies now spend the vast majority of their advertising and promotional dollars at the point of sale, vying for customer hearts and minds. This “War in the Store” was triggered in 1993 when Philip Morris heavily discounted its Marlboro brand, and other tobacco companies followed suit to compete. 

While the Master Settlement Agreement of 1998 (an agreement between the major tobacco companies and 46 state attorney generals) curtailed some tobacco company advertising. For instance, by getting rid of Joe Camel and other cartoon characters and banning product ads on billboards and magazines, it left the store environment relatively

Tobacco is the leading cause of preventable and premature death in the US

Upcoming Events

CounterTobacco.org is a project of Counter Tools. Counter Tools (logo)