• Every day the tobacco industry spends

    $25 million

    on advertising and marketing

  • The Point of Sale Report to the Nation Estimated

    300,000

    retailers sold ENDS (electronic nicotine delivery systems) in the U.S.

  • A Truth Initiative Report Revealed

    79%

    of pharmacies still sold tobacco products

  • In the U.S. there are

    28 times

    MORE TOBACCO RETAILERS THAN STARBUCKS (POS REPORT TO THE NATION)

  • Counties that performed retail tobacco assessments were

    6x

    as likely to adopt POS policies than those that had not

COUNTERTOBACCO.ORG IS THE FIRST COMPREHENSIVE RESOURCE FOR LOCAL, STATE, AND FEDERAL ORGANIZATIONS WORKING TO COUNTERACT COMMERCIAL TOBACCO PRODUCT SALES AND MARKETING AT THE POINT OF SALE.

Recent News

May 2021 News and Research Roundup

 Welcome to CounterTobacco.org's "News and Research Roundup!" Each month we post a summary of the latest research, reports, and news stories on counteracting tobacco product sales and marketing at the point of sale (POS). Keeping up with what's ... Read More

Announcing CounterTobacco.org’s 2021 Point-of-Sale Tobacco Marketing Photo Contest!

The tobacco industry spends nearly $1 million every hour to market their deadly products - most of it at the point of sale. That amounted to $6.6 billion spent directly on marketing in the retail environment in 2019. The Surgeon General has ... Read More

 

store-window-2 The-new-power-wall-2 LDs-and-Little-Bites-5-26-21 20210607_104538 20210607_104409 Vanderburgh-County-Picture photo-3-1_DinwiddieVA hookah_photo-2-1 Simran-Petro-New-Paris Friendly-Express-Mart-New-Paris-6 Kroger_ElkhartIN Kroger-2_ElkhartIN

The War in the Store

A ‘War in the Store’ Started Twenty Years Ago, and the battle still rages on…WarInStore Composite 2 JPG

Tobacco companies now spend the vast majority of their advertising and promotional dollars at the point of sale, vying for customer hearts and minds. This “War in the Store” was triggered in 1993 when Philip Morris heavily discounted its Marlboro brand, and other tobacco companies followed suit to compete. 

While the Master Settlement Agreement of 1998 (an agreement between the major tobacco companies and 46 state attorney generals) curtailed some tobacco company advertising. For instance, by getting rid of Joe Camel and other cartoon characters and banning product ads on billboards and magazines, it left the store environment relatively

Tobacco is the leading cause of preventable and premature death in the US

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