Archived Webinar: Assurances of Voluntary Compliance

Advertising Restictions, Healthy Retailers, Non-Tax Price Increases, Price Promotions, Product Placement, Self-Service, Webinars

Assurances of Voluntary Compliance (AVCs) are legally binding voluntary agreements between retail corporations (e.g. Circle K, 7-Eleven, Walmart, Walgreens, etc.) and state attorneys general that contain a variety of provisions, which participating retailers must adhere to. Examples of provisions include those that limit the type and location of tobacco advertising permitted, prohibit look-a-like products, and prohibit self-service tobacco displays. Statewide Tobacco Policy Manager at the Bureau of Tobacco Free Florida, Brittany Chatman (MHA, FCCM), and Youth Tobacco Attorney and Assistant Attorney General for the Arizona Office of the Attorney General, Erika Mansur (J.D.), give an overview of AVCs during this webinar. This webinar is part of Counter Tools’ Healthy POS Webinar Series. Download the slides, and view the recording here or below: 

Do you know what AVC agreements your state is a signatory to? Check out this summary and find the full text of each AVC here

Interested in conducting AVC inspections in your community? 

Learn more about in the Public Health Law Center’s factsheet: Using Retailer AVCs as a Tool in Tobacco Control. is a project of Counter Tools. Counter Tools (logo)
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