• Enter Today! October 12 - November 12, 2021

    Point-of-Sale Tobacco Marketing PHOTO CONTEST

  • Wall of Marlboro cigarette packs

    Every day the tobacco industry spends $25 million on advertising and marketing

  • Marlboro pack of cigarettes being purchased

    The Point of Sale Report to the Nation Estimated 300,000 retailers sold ENDS (electronic nicotine delivery systems) in the U.S.

  • A Truth Initiative Report Revealed 79% of pharmacies still sold tobacco products

  • In the U.S. there are 28 times MORE TOBACCO RETAILERS THAN STARBUCKS (POS REPORT TO THE NATION)

COUNTERTOBACCO.ORG IS THE FIRST COMPREHENSIVE RESOURCE FOR LOCAL, STATE, AND FEDERAL ORGANIZATIONS WORKING TO COUNTERACT COMMERCIAL TOBACCO PRODUCT SALES AND MARKETING AT THE POINT OF SALE.

Recent News

FTC Reports Show Cigarette Sales Increased for the First Time in 20 Years; The Retail Store Remains the Tobacco Industry’s Primary Marketing Channel

A report released yesterday from the Federal Trade Commission (FTC) on cigarette and smokeless tobacco sales and marketing expenditures show that in 2020, cigarettes sales increased for the first time in 20 years, with cigarettes sales from tobacco ... Read More

FDA Authorizes First E-Cigarette Products

On October 12th, the US Food and Drug Administration (FDA) announced that it has given marketing authorization to R.J. Reynolds Vapor Company's e-cigarette product Vuse Solo, a closed-system device, and the tobacco-flavored e-liquid cartridges that accompany it. This ... Read More

 

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The War in the Store

A ‘War in the Store’ Started Twenty Years Ago, and the battle still rages on…WarInStore Composite 2 JPG

Tobacco companies now spend the vast majority of their advertising and promotional dollars at the point of sale, vying for customer hearts and minds. This “War in the Store” was triggered in 1993 when Philip Morris heavily discounted its Marlboro brand, and other tobacco companies followed suit to compete. 

While the Master Settlement Agreement of 1998 (an agreement between the major tobacco companies and 46 state attorney generals) curtailed some tobacco company advertising. For instance, by getting rid of Joe Camel and other cartoon characters and banning product ads on billboards and magazines, it left the store environment relatively

Tobacco is the leading cause of preventable and premature death in the US

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